<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	xmlns:georss="http://www.georss.org/georss" xmlns:geo="http://www.w3.org/2003/01/geo/wgs84_pos#" xmlns:media="http://search.yahoo.com/mrss/"
	>

<channel>
	<title>Product Design/Digital</title>
	<atom:link href="http://productdigital.wordpress.com/feed/" rel="self" type="application/rss+xml" />
	<link>http://productdigital.wordpress.com</link>
	<description>Product Design and Innovation</description>
	<lastBuildDate>Wed, 13 Oct 2010 12:15:05 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.com/</generator>
<cloud domain='productdigital.wordpress.com' port='80' path='/?rsscloud=notify' registerProcedure='' protocol='http-post' />
<image>
		<url>http://s2.wp.com/i/buttonw-com.png</url>
		<title>Product Design/Digital</title>
		<link>http://productdigital.wordpress.com</link>
	</image>
	<atom:link rel="search" type="application/opensearchdescription+xml" href="http://productdigital.wordpress.com/osd.xml" title="Product Design/Digital" />
	<atom:link rel='hub' href='http://productdigital.wordpress.com/?pushpress=hub'/>
		<item>
		<title>13 October, 2010 22:15</title>
		<link>http://productdigital.wordpress.com/2010/10/13/13-october-2010-2215/</link>
		<comments>http://productdigital.wordpress.com/2010/10/13/13-october-2010-2215/#comments</comments>
		<pubDate>Wed, 13 Oct 2010 12:15:05 +0000</pubDate>
		<dc:creator>David Garberg</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://productdigital.wordpress.com/2010/10/13/13-october-2010-2215/</guid>
		<description><![CDATA[Art of Watchmaking TAG Heuer and Parsons The New School for Design announced the &#8216;Art of Watchmaking,&#8217; a partnership that taps the creativity of Parsons product design students to reinterpret a legendary timepiece, the iconic Monaco Automatic Chronograph, while learning the intricacies of haute horology. dexigner.com/21633 Sent from Dexigner iPhone App Sent from my iPod<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=productdigital.wordpress.com&amp;blog=6975279&amp;post=666&amp;subd=productdigital&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><strong>Art of Watchmaking</strong></p>
<p>TAG Heuer and Parsons The New School for Design announced the &#8216;Art of Watchmaking,&#8217; a partnership that taps the creativity of Parsons product design students to reinterpret a legendary timepiece, the iconic Monaco Automatic Chronograph, while learning the intricacies of haute horology.</p>
<p><a href="http://dexigner.com/21633">dexigner.com/21633</a></p>
<p>Sent from <a href="http://itunes.apple.com/app/dexigner/id319785197?mt=8">Dexigner iPhone App</a></p>
<p>Sent from my iPod</p>
<br />  <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/productdigital.wordpress.com/666/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/productdigital.wordpress.com/666/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/productdigital.wordpress.com/666/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/productdigital.wordpress.com/666/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/productdigital.wordpress.com/666/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/productdigital.wordpress.com/666/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/productdigital.wordpress.com/666/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/productdigital.wordpress.com/666/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/productdigital.wordpress.com/666/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/productdigital.wordpress.com/666/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/productdigital.wordpress.com/666/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/productdigital.wordpress.com/666/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/productdigital.wordpress.com/666/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/productdigital.wordpress.com/666/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=productdigital.wordpress.com&amp;blog=6975279&amp;post=666&amp;subd=productdigital&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
			<wfw:commentRss>http://productdigital.wordpress.com/2010/10/13/13-october-2010-2215/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
		<media:content url="http://0.gravatar.com/avatar/6d3f48e1767656167222f736a08cea9a?s=96&#38;d=identicon&#38;r=G" medium="image">
			<media:title type="html">Dave</media:title>
		</media:content>
	</item>
		<item>
		<title>The Challenges of Teaching Sustainability: The RCA&#8217;s Approach, by Clare Brass and Octavia Reeve</title>
		<link>http://productdigital.wordpress.com/2010/10/11/the-challenges-of-teaching-sustainability-the-rcas-approach-by-clare-brass-and-octavia-reeve/</link>
		<comments>http://productdigital.wordpress.com/2010/10/11/the-challenges-of-teaching-sustainability-the-rcas-approach-by-clare-brass-and-octavia-reeve/#comments</comments>
		<pubDate>Mon, 11 Oct 2010 01:07:00 +0000</pubDate>
		<dc:creator>David Garberg</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://productdigital.wordpress.com/2010/10/11/the-challenges-of-teaching-sustainability-the-rcas-approach-by-clare-brass-and-octavia-reeve</guid>
		<description><![CDATA[The Challenges of Teaching Sustainability: The RCA&#8217;s Approach, by Clare Brass and Octavia Reeve: &#8221; Rich Gilbert&#8217;s Energy Trumps, a creative tool to think about energy at the start of the design process. They provide a fast visual reference for embodied energy to facilitate easy comparison of materials. It is normally taken for granted that [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=productdigital.wordpress.com&amp;blog=6975279&amp;post=713&amp;subd=productdigital&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><a href="http://feedproxy.google.com/~r/core77/blog/~3/7U-aPUASyBc/the_challenges_of_teaching_sustainability_the_rcas_approach_by_clare_brass_and_octavia_reeve__17566.asp">The Challenges of Teaching Sustainability: The RCA&#8217;s Approach, by Clare Brass and Octavia Reeve</a>: &#8221;
<p><img alt="gilbert-trumps.jpg" src="http://s3files.core77.com/blog/images/gilbert-trumps.jpg" width="468" height="356" /></p>
<p><em><a href="http://www.richgilbert.com/">Rich Gilbert&#8217;s</a> Energy Trumps, a creative tool to think about energy at the start of the design process. They provide a fast visual reference for embodied energy to facilitate easy comparison of materials.</em></p>
<p>It is normally taken for granted that economic growth is vital for maintaining economic health, but research has shown that wellbeing depends less on material goods than on our lifestyles. The New Economics Foundation in the UK publishes a global <a href="http://www.happyplanetindex.org/">Happy Planet Index</a>, which measures the combination of environmental impact and wellbeing, to quantify the environmental efficiency with which—country by country—people live long and happy lives. </p>
<p>So what can we as educators do to enhance those valuable skills that designers have and get them using those skills to redesign not only the products that we buy but also the lifestyles that we live and the systems that organise our lives, making them better for people? Design education needs to position itself in such a way that designers are trained to design good customer experiences with the lowest possible environmental impact. </p>
<div>We encourage our students to aim their designs at people not industry. We believe that designers can play a valuable role in the difficult but necessary process of changing consumer attitudes and values by articulating new desires and dreams.</div>
<p>Conventional design education trains designers to drive consumerism, which drives growth, and is the established way of achieving prosperity; like many art and design institutions the Royal College of Art is beginning to grapple with the apparent contradiction in the sustainability debate, and is looking for ways to encourage students to explore what this might mean in both their work and their future lives. </p>
<p><a href="http://www.core77.com/blog/featured_items/the_challenges_of_teaching_sustainability_the_rcas_approach_by_clare_brass_and_octavia_reeve__17566.asp">(more&#8230;)</a>&#8220;</p>
<br />  <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/productdigital.wordpress.com/713/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/productdigital.wordpress.com/713/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/productdigital.wordpress.com/713/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/productdigital.wordpress.com/713/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/productdigital.wordpress.com/713/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/productdigital.wordpress.com/713/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/productdigital.wordpress.com/713/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/productdigital.wordpress.com/713/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/productdigital.wordpress.com/713/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/productdigital.wordpress.com/713/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/productdigital.wordpress.com/713/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/productdigital.wordpress.com/713/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/productdigital.wordpress.com/713/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/productdigital.wordpress.com/713/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=productdigital.wordpress.com&amp;blog=6975279&amp;post=713&amp;subd=productdigital&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
			<wfw:commentRss>http://productdigital.wordpress.com/2010/10/11/the-challenges-of-teaching-sustainability-the-rcas-approach-by-clare-brass-and-octavia-reeve/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
		<media:content url="http://0.gravatar.com/avatar/6d3f48e1767656167222f736a08cea9a?s=96&#38;d=identicon&#38;r=G" medium="image">
			<media:title type="html">Dave</media:title>
		</media:content>

		<media:content url="http://s3files.core77.com/blog/images/gilbert-trumps.jpg" medium="image">
			<media:title type="html">gilbert-trumps.jpg</media:title>
		</media:content>
	</item>
		<item>
		<title>5 October, 2010 07:40</title>
		<link>http://productdigital.wordpress.com/2010/10/05/5-october-2010-0740/</link>
		<comments>http://productdigital.wordpress.com/2010/10/05/5-october-2010-0740/#comments</comments>
		<pubDate>Mon, 04 Oct 2010 21:40:11 +0000</pubDate>
		<dc:creator>David Garberg</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://productdigital.wordpress.com/2010/10/05/5-october-2010-0740/</guid>
		<description><![CDATA[Volkswagen Releases New Midsize Sedan Renderings That Showcase Model&#8217;s Distinctive German Design Volkswagen of America released three new renderings of its New Midsize Sedan (NMS), which will be produced at the company&#8217;s state-of-the-art assembly plant in Chattanooga, Tennessee. dexigner.com/21541 Sent from Dexigner iPhone App Sent from my iPod<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=productdigital.wordpress.com&amp;blog=6975279&amp;post=664&amp;subd=productdigital&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><strong>Volkswagen Releases New Midsize Sedan Renderings That Showcase Model&#8217;s Distinctive German Design</strong></p>
<p>Volkswagen of America released three new renderings of its New Midsize Sedan (NMS), which will be produced at the company&#8217;s state-of-the-art assembly plant in Chattanooga, Tennessee.</p>
<p><a href="http://dexigner.com/21541">dexigner.com/21541</a></p>
<p>Sent from <a href="http://itunes.apple.com/app/dexigner/id319785197?mt=8">Dexigner iPhone App</a></p>
<p>Sent from my iPod</p>
<br />  <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/productdigital.wordpress.com/664/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/productdigital.wordpress.com/664/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/productdigital.wordpress.com/664/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/productdigital.wordpress.com/664/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/productdigital.wordpress.com/664/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/productdigital.wordpress.com/664/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/productdigital.wordpress.com/664/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/productdigital.wordpress.com/664/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/productdigital.wordpress.com/664/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/productdigital.wordpress.com/664/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/productdigital.wordpress.com/664/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/productdigital.wordpress.com/664/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/productdigital.wordpress.com/664/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/productdigital.wordpress.com/664/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=productdigital.wordpress.com&amp;blog=6975279&amp;post=664&amp;subd=productdigital&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
			<wfw:commentRss>http://productdigital.wordpress.com/2010/10/05/5-october-2010-0740/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
		<media:content url="http://0.gravatar.com/avatar/6d3f48e1767656167222f736a08cea9a?s=96&#38;d=identicon&#38;r=G" medium="image">
			<media:title type="html">Dave</media:title>
		</media:content>
	</item>
		<item>
		<title>4 October, 2010 21:17</title>
		<link>http://productdigital.wordpress.com/2010/10/04/4-october-2010-2117/</link>
		<comments>http://productdigital.wordpress.com/2010/10/04/4-october-2010-2117/#comments</comments>
		<pubDate>Mon, 04 Oct 2010 11:17:10 +0000</pubDate>
		<dc:creator>David Garberg</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://productdigital.wordpress.com/2010/10/04/4-october-2010-2117/</guid>
		<description><![CDATA[Recon-Zeal Transcend Goggles: GPS Goggles with Head-Mounted Display Available Now Recon Instruments released Recon-Zeal Transcend Goggles with real-time GPS data viewable using a head-mounted display system. dexigner.com/21540 Sent from Dexigner iPhone App Sent from my iPod<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=productdigital.wordpress.com&amp;blog=6975279&amp;post=663&amp;subd=productdigital&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><strong>Recon-Zeal Transcend Goggles: GPS Goggles with Head-Mounted Display Available Now</strong></p>
<p>Recon Instruments released Recon-Zeal Transcend Goggles with real-time GPS data viewable using a head-mounted display system.</p>
<p><a href="http://dexigner.com/21540">dexigner.com/21540</a></p>
<p>Sent from <a href="http://itunes.apple.com/app/dexigner/id319785197?mt=8">Dexigner iPhone App</a></p>
<p>Sent from my iPod</p>
<br />  <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/productdigital.wordpress.com/663/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/productdigital.wordpress.com/663/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/productdigital.wordpress.com/663/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/productdigital.wordpress.com/663/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/productdigital.wordpress.com/663/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/productdigital.wordpress.com/663/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/productdigital.wordpress.com/663/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/productdigital.wordpress.com/663/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/productdigital.wordpress.com/663/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/productdigital.wordpress.com/663/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/productdigital.wordpress.com/663/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/productdigital.wordpress.com/663/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/productdigital.wordpress.com/663/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/productdigital.wordpress.com/663/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=productdigital.wordpress.com&amp;blog=6975279&amp;post=663&amp;subd=productdigital&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
			<wfw:commentRss>http://productdigital.wordpress.com/2010/10/04/4-october-2010-2117/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
		<media:content url="http://0.gravatar.com/avatar/6d3f48e1767656167222f736a08cea9a?s=96&#38;d=identicon&#38;r=G" medium="image">
			<media:title type="html">Dave</media:title>
		</media:content>
	</item>
		<item>
		<title>HOW TO ANIMATE A SPRING -1</title>
		<link>http://productdigital.wordpress.com/2010/09/21/how-to-animate-a-spring-1/</link>
		<comments>http://productdigital.wordpress.com/2010/09/21/how-to-animate-a-spring-1/#comments</comments>
		<pubDate>Tue, 21 Sep 2010 04:13:00 +0000</pubDate>
		<dc:creator>David Garberg</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://productdigital.wordpress.com/2010/09/21/how-to-animate-a-spring-1</guid>
		<description><![CDATA[HOW TO ANIMATE A SPRING -1: &#8220;Quite many time people have been asking me as how I have done the spring animation or can we animate spring in SolidWorks. The answer is yes and here is the trick. I have used SW07 to show “How to Animate a Spring”.1) Start a new part (can be [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=productdigital.wordpress.com&amp;blog=6975279&amp;post=712&amp;subd=productdigital&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><a href="http://gupta9665.wordpress.com/2009/05/25/how-to-animate-a-spring-1">HOW TO ANIMATE A SPRING -1</a>: &#8220;Quite many time people have been asking me as how I have done the spring animation or can we animate spring in SolidWorks. The answer is yes and here is the trick. I have used SW07 to show “How to Animate a Spring”.<br />1) Start a new part (can be either mm or inch).</p>
<p>2) RMB on [...]&#8220;</p>
<br />  <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/productdigital.wordpress.com/712/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/productdigital.wordpress.com/712/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/productdigital.wordpress.com/712/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/productdigital.wordpress.com/712/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/productdigital.wordpress.com/712/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/productdigital.wordpress.com/712/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/productdigital.wordpress.com/712/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/productdigital.wordpress.com/712/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/productdigital.wordpress.com/712/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/productdigital.wordpress.com/712/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/productdigital.wordpress.com/712/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/productdigital.wordpress.com/712/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/productdigital.wordpress.com/712/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/productdigital.wordpress.com/712/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=productdigital.wordpress.com&amp;blog=6975279&amp;post=712&amp;subd=productdigital&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
			<wfw:commentRss>http://productdigital.wordpress.com/2010/09/21/how-to-animate-a-spring-1/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
		<media:content url="http://0.gravatar.com/avatar/6d3f48e1767656167222f736a08cea9a?s=96&#38;d=identicon&#38;r=G" medium="image">
			<media:title type="html">Dave</media:title>
		</media:content>
	</item>
		<item>
		<title>How LEGO Revived Its Brand? &#8211; Article</title>
		<link>http://productdigital.wordpress.com/2010/09/21/how-lego-revived-its-brand-article/</link>
		<comments>http://productdigital.wordpress.com/2010/09/21/how-lego-revived-its-brand-article/#comments</comments>
		<pubDate>Tue, 21 Sep 2010 04:03:00 +0000</pubDate>
		<dc:creator>David Garberg</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://productdigital.wordpress.com/2010/09/21/how-lego-revived-its-brand-article</guid>
		<description><![CDATA[How LEGO Revived Its Brand? &#8211; Article: &#8220; In an excerpt from Design Is How It Works, former BusinessWeek staff writer Jay Greene explores Lego&#8217;s troubles and its comeback Paal Smith-Meyer is waving a BusinessWeek article in front of me about LEGO&#8217;s resurgence. &#8220;The Brick is Back,&#8221; reads the headline, and &#8230; &#8220;<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=productdigital.wordpress.com&amp;blog=6975279&amp;post=711&amp;subd=productdigital&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.designophy.com/article/design-article-1000000110-how-lego-revived-its-brand..htm">How LEGO Revived Its Brand? &#8211; Article</a>: &#8220;<br />
<table border="0" cellspacing="0" cellpadding="0">
<tbody>
<tr>
<td valign="top" width="75"><a href="http://www.designophy.com/article/design-article-1000000110-how-lego-revived-its-brand..htm"><br /><img alt="How LEGO Revived Its Brand?" src="http://www.designophy.com/uploadedimages/tn/2010/09/09/ind_1.jpg" width="60" height="80" /><br /></a></td>
<p>
<td valign="top"><span style="font-size:-1px;">
<p>In an excerpt from Design Is How It Works, former BusinessWeek staff writer Jay Greene explores Lego&#8217;s troubles and its comeback</p>
<p>Paal Smith-Meyer is waving a BusinessWeek article in front of me about LEGO&#8217;s resurgence. &#8220;The Brick is Back,&#8221; reads the headline, and &#8230;</p>
<p></span></td>
<p></tr>
<p></tbody>
</table>
<p>&#8220;</p>
<br />  <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/productdigital.wordpress.com/711/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/productdigital.wordpress.com/711/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/productdigital.wordpress.com/711/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/productdigital.wordpress.com/711/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/productdigital.wordpress.com/711/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/productdigital.wordpress.com/711/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/productdigital.wordpress.com/711/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/productdigital.wordpress.com/711/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/productdigital.wordpress.com/711/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/productdigital.wordpress.com/711/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/productdigital.wordpress.com/711/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/productdigital.wordpress.com/711/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/productdigital.wordpress.com/711/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/productdigital.wordpress.com/711/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=productdigital.wordpress.com&amp;blog=6975279&amp;post=711&amp;subd=productdigital&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
			<wfw:commentRss>http://productdigital.wordpress.com/2010/09/21/how-lego-revived-its-brand-article/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
		<media:content url="http://0.gravatar.com/avatar/6d3f48e1767656167222f736a08cea9a?s=96&#38;d=identicon&#38;r=G" medium="image">
			<media:title type="html">Dave</media:title>
		</media:content>

		<media:content url="http://www.designophy.com/uploadedimages/tn/2010/09/09/ind_1.jpg" medium="image">
			<media:title type="html">How LEGO Revived Its Brand?</media:title>
		</media:content>
	</item>
		<item>
		<title>Australian Design Alliance introduces a national design agenda &#8211; Newslog</title>
		<link>http://productdigital.wordpress.com/2010/09/21/australian-design-alliance-introduces-a-national-design-agenda-newslog/</link>
		<comments>http://productdigital.wordpress.com/2010/09/21/australian-design-alliance-introduces-a-national-design-agenda-newslog/#comments</comments>
		<pubDate>Tue, 21 Sep 2010 04:03:00 +0000</pubDate>
		<dc:creator>David Garberg</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://productdigital.wordpress.com/2010/09/21/australian-design-alliance-introduces-a-national-design-agenda-newslog</guid>
		<description><![CDATA[Australian Design Alliance introduces a national design agenda &#8211; Newslog: &#8220; Twelve peak organisations representing all aspects of Australia’s design industry and research network have launched the Australian Design Alliance [AdA] to boost Australia’s productivity, sustainability and innovation. One hundred of Australia’s leading designers, &#8230; &#8220;<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=productdigital.wordpress.com&amp;blog=6975279&amp;post=710&amp;subd=productdigital&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.designophy.com/newslog/design-article-1000002304-australian-design-alliance-introduces-a-national-design-agenda.htm">Australian Design Alliance introduces a national design agenda &#8211; Newslog</a>: &#8220;<br />
<table border="0" cellspacing="0" cellpadding="0">
<tbody>
<tr>
<td valign="top" width="75"><a href="http://www.designophy.com/newslog/design-article-1000002304-australian-design-alliance-introduces-a-national-design-agenda.htm"><br /><img alt="Australian Design Alliance introduces a national design agenda" src="http://www.designophy.com/uploadedimages/tn/2010/09/10/01_5.jpg" width="60" height="80" /><br /></a></td>
<p>
<td valign="top"><span style="font-size:-1px;">
<p>Twelve peak organisations representing all aspects of Australia’s design industry and research network have launched the Australian Design Alliance [AdA] to boost Australia’s productivity, sustainability and innovation.</p>
<p>One hundred of Australia’s leading designers, &#8230;</p>
<p></span></td>
<p></tr>
<p></tbody>
</table>
<p>&#8220;</p>
<br />  <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/productdigital.wordpress.com/710/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/productdigital.wordpress.com/710/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/productdigital.wordpress.com/710/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/productdigital.wordpress.com/710/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/productdigital.wordpress.com/710/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/productdigital.wordpress.com/710/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/productdigital.wordpress.com/710/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/productdigital.wordpress.com/710/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/productdigital.wordpress.com/710/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/productdigital.wordpress.com/710/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/productdigital.wordpress.com/710/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/productdigital.wordpress.com/710/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/productdigital.wordpress.com/710/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/productdigital.wordpress.com/710/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=productdigital.wordpress.com&amp;blog=6975279&amp;post=710&amp;subd=productdigital&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
			<wfw:commentRss>http://productdigital.wordpress.com/2010/09/21/australian-design-alliance-introduces-a-national-design-agenda-newslog/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
		<media:content url="http://0.gravatar.com/avatar/6d3f48e1767656167222f736a08cea9a?s=96&#38;d=identicon&#38;r=G" medium="image">
			<media:title type="html">Dave</media:title>
		</media:content>

		<media:content url="http://www.designophy.com/uploadedimages/tn/2010/09/10/01_5.jpg" medium="image">
			<media:title type="html">Australian Design Alliance introduces a national design agenda</media:title>
		</media:content>
	</item>
		<item>
		<title>IDEO redesigns the ATM</title>
		<link>http://productdigital.wordpress.com/2010/09/20/ideo-redesigns-the-atm/</link>
		<comments>http://productdigital.wordpress.com/2010/09/20/ideo-redesigns-the-atm/#comments</comments>
		<pubDate>Mon, 20 Sep 2010 06:58:00 +0000</pubDate>
		<dc:creator>David Garberg</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://productdigital.wordpress.com/2010/09/20/ideo-redesigns-the-atm</guid>
		<description><![CDATA[IDEO redesigns the ATM: &#8220; for the past two years, the design firm ideo has been working with the spanish bank BBVA to create a new design for the ubiquitous ATM banking machine. rather than approach the design from a feature perspective IDEO and BBVA worked to rethink the interaction from the human perspective. their [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=productdigital.wordpress.com&amp;blog=6975279&amp;post=709&amp;subd=productdigital&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.designboom.com/weblog/cat/8/view/11509/ideo-redesigns-the-atm.html">IDEO redesigns the ATM</a>: &#8220;<img alt="" height="223" src="http://www.designboom.com/cms/images/--Z97/atm1.jpg" title="" width="400" /></p>
<p>for the past two years, the design firm ideo has been working with the spanish bank BBVA to create a new design</p>
<p>for the ubiquitous ATM banking machine. rather than approach the design from a feature perspective IDEO and</p>
<p>BBVA worked to rethink the interaction from the human perspective. their research led them to design a machine</p>
<p>that is turned 90 degrees from the surface on which it is mounted to give the user more privacy. the whole system</p>
<p>is also now operated from a 19-inch touchscreen display that allows more intuitive control over the process.</p>
<p>outside the screen, there is only a single slot for cash, statements and receipts with a card slot to keep the interface</p>
<p>streamlined. five of the new designs have been installed in spain with more to come.</p>
<p><a href="http://futureselfservicebanking.com/">http://futureselfservicebanking.com/</a></p>
<p><a href="http://www.ideo.com/">http://www.ideo.com/</a></p>
<p><img alt="" height="234" src="http://www.designboom.com/cms/images/--Z97/atm2.jpg" title="" width="400" /></p>
<p><img alt="" height="223" src="http://www.designboom.com/cms/images/--Z97/atm3.jpg" title="" width="400" /></p>
<p><img alt="" height="222" src="http://www.designboom.com/cms/images/--Z97/atm4.jpg" title="" width="400" /></p>
<p><img alt="" height="225" src="http://www.designboom.com/cms/images/--Z97/atm5.jpg" title="" width="400" /></p>
<p><img alt="" height="221" src="http://www.designboom.com/cms/images/--Z97/atm6.jpg" title="" width="400" /></p>
<p><img alt="" height="222" src="http://www.designboom.com/cms/images/--Z97/atm7.jpg" title="" width="400" /><br />&#8220;</p>
<br />  <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/productdigital.wordpress.com/709/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/productdigital.wordpress.com/709/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/productdigital.wordpress.com/709/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/productdigital.wordpress.com/709/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/productdigital.wordpress.com/709/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/productdigital.wordpress.com/709/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/productdigital.wordpress.com/709/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/productdigital.wordpress.com/709/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/productdigital.wordpress.com/709/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/productdigital.wordpress.com/709/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/productdigital.wordpress.com/709/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/productdigital.wordpress.com/709/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/productdigital.wordpress.com/709/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/productdigital.wordpress.com/709/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=productdigital.wordpress.com&amp;blog=6975279&amp;post=709&amp;subd=productdigital&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
			<wfw:commentRss>http://productdigital.wordpress.com/2010/09/20/ideo-redesigns-the-atm/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
		<media:content url="http://0.gravatar.com/avatar/6d3f48e1767656167222f736a08cea9a?s=96&#38;d=identicon&#38;r=G" medium="image">
			<media:title type="html">Dave</media:title>
		</media:content>

		<media:content url="http://www.designboom.com/cms/images/--Z97/atm1.jpg" medium="image" />

		<media:content url="http://www.designboom.com/cms/images/--Z97/atm2.jpg" medium="image" />

		<media:content url="http://www.designboom.com/cms/images/--Z97/atm3.jpg" medium="image" />

		<media:content url="http://www.designboom.com/cms/images/--Z97/atm4.jpg" medium="image" />

		<media:content url="http://www.designboom.com/cms/images/--Z97/atm5.jpg" medium="image" />

		<media:content url="http://www.designboom.com/cms/images/--Z97/atm6.jpg" medium="image" />

		<media:content url="http://www.designboom.com/cms/images/--Z97/atm7.jpg" medium="image" />
	</item>
		<item>
		<title>&#8216;ridenpush&#8217; by you ho jeon &#8211; &#8216;seoul cycle design&#8217; competition shortlist revealed</title>
		<link>http://productdigital.wordpress.com/2010/09/20/ridenpush-by-you-ho-jeon-seoul-cycle-design-competition-shortlist-revealed/</link>
		<comments>http://productdigital.wordpress.com/2010/09/20/ridenpush-by-you-ho-jeon-seoul-cycle-design-competition-shortlist-revealed/#comments</comments>
		<pubDate>Mon, 20 Sep 2010 06:51:00 +0000</pubDate>
		<dc:creator>David Garberg</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://productdigital.wordpress.com/2010/09/20/ridenpush-by-you-ho-jeon-seoul-cycle-design-competition-shortlist-revealed</guid>
		<description><![CDATA[&#8216;ridenpush&#8217; by you ho jeon &#8216;ridenpush&#8217; by you ho jeon from korea is one of the shortlisted design entries from more than 3000 participants in our recent designboom competition, &#8216;seoul cycle design competition 2010&#8216;, organized in collaboration with seoul design foundation. &#8216;ridenpush&#8217; by you ho jeon &#8211; &#8216;seoul cycle design&#8217; competition shortlist revealed: &#8221; &#8216;the [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=productdigital.wordpress.com&amp;blog=6975279&amp;post=708&amp;subd=productdigital&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<div class="separator" style="clear:both;text-align:center;"></div>
<div style="margin-left:1em;margin-right:1em;"><img alt="" height="273" src="http://www.designboom.com/cms/images/erica/-ridenpush/ridenpush01.jpg" title="" width="400" /></p>
<p><span style="font-size:78%;">&#8216;ridenpush&#8217; by you ho jeon<br /></span></p>
<p>&#8216;ridenpush&#8217; by you ho jeon from korea is one of the shortlisted design entries</p>
<p>from more than 3000 participants in our recent designboom competition,</p>
<p>&#8216;<a href="http://www.designboom.com/seoul_cycle_design_competition.html">seoul cycle design competition 2010</a>&#8216;, organized in collaboration with</p>
<p><a href="http://www.seouldesign.or.kr/eng2/info/info.jsp">seoul design foundation</a>.</div>
<p><a href="http://www.designboom.com/weblog/cat/8/view/11523/ridenpush-by-you-ho-jeon-seoul-cycle-design-competition-shortlist-revealed.html">&#8216;ridenpush&#8217; by you ho jeon &#8211; &#8216;seoul cycle design&#8217; competition shortlist revealed</a>: &#8221; </p>
<div class="separator" style="clear:both;text-align:center;"><em>&#8216;the seoul style is &#8216;warm-hearted&#8217;. in seoul, there are people who do not enjoy</p>
<p>the benefit of design. the elderly people collecting recyclable waste are one of them.</p>
<p>&#8216;ridenpush&#8217; is a simple idea for expanding the benefit of design in seoul.&#8217;</p>
<p><img alt="" height="279" src="http://www.designboom.com/cms/images/erica/-ridenpush/ridenpush02.jpg" title="" width="400" /></em></div>
<div class="separator" style="clear:both;text-align:center;"><em></p>
<p><img alt="" height="272" src="http://www.designboom.com/cms/images/erica/-ridenpush/ridenpush-detail.jpg" title="" width="400" /><br /></em></div>
<div class="separator" style="clear:both;text-align:center;"><em></p>
<p><img alt="" height="140" src="http://www.designboom.com/cms/images/erica/-ridenpush/ridenpush03.jpg" title="" width="400" /></em></div>
<p><strong>designer&#8217;s own words:<br /></strong><span style="font-size:78%;"><br /></span></p>
<p><span style="font-size:78%;">(left) detail, in &#8216;push&#8217; state</p>
<p>(right) detail, in &#8216;bike&#8217; state<br /></span></p>
<p>&#8220;</p>
<br />  <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/productdigital.wordpress.com/708/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/productdigital.wordpress.com/708/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/productdigital.wordpress.com/708/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/productdigital.wordpress.com/708/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/productdigital.wordpress.com/708/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/productdigital.wordpress.com/708/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/productdigital.wordpress.com/708/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/productdigital.wordpress.com/708/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/productdigital.wordpress.com/708/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/productdigital.wordpress.com/708/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/productdigital.wordpress.com/708/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/productdigital.wordpress.com/708/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/productdigital.wordpress.com/708/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/productdigital.wordpress.com/708/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=productdigital.wordpress.com&amp;blog=6975279&amp;post=708&amp;subd=productdigital&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
			<wfw:commentRss>http://productdigital.wordpress.com/2010/09/20/ridenpush-by-you-ho-jeon-seoul-cycle-design-competition-shortlist-revealed/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
		<media:content url="http://0.gravatar.com/avatar/6d3f48e1767656167222f736a08cea9a?s=96&#38;d=identicon&#38;r=G" medium="image">
			<media:title type="html">Dave</media:title>
		</media:content>

		<media:content url="http://www.designboom.com/cms/images/erica/-ridenpush/ridenpush01.jpg" medium="image" />

		<media:content url="http://www.designboom.com/cms/images/erica/-ridenpush/ridenpush02.jpg" medium="image" />

		<media:content url="http://www.designboom.com/cms/images/erica/-ridenpush/ridenpush-detail.jpg" medium="image" />

		<media:content url="http://www.designboom.com/cms/images/erica/-ridenpush/ridenpush03.jpg" medium="image" />
	</item>
		<item>
		<title>seoul cycle design competition results</title>
		<link>http://productdigital.wordpress.com/2010/09/20/seoul-cycle-design-competition-results/</link>
		<comments>http://productdigital.wordpress.com/2010/09/20/seoul-cycle-design-competition-results/#comments</comments>
		<pubDate>Mon, 20 Sep 2010 06:43:00 +0000</pubDate>
		<dc:creator>David Garberg</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://productdigital.wordpress.com/2010/09/20/seoul-cycle-design-competition-results</guid>
		<description><![CDATA[SHORTLIST DESIGN COMPETITION deadline for submission of entries : july 05th, 2010 published september 19th, 2010 theme: SEOUL CYCLE DESIGN COMPETITION 2010 the designboom jury was composed of: bjarke ingels, BIG architects, denmark ball-nogues, architects, USA birgit lohmann, editor-in-chief designboom the seoul design foundation jury was composed of: jae ju, shim, samchuly bicycle company, myun [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=productdigital.wordpress.com&amp;blog=6975279&amp;post=707&amp;subd=productdigital&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<div class="separator" style="clear:both;text-align:center;"></div>
<div style="margin-left:1em;margin-right:1em;"><strong><img alt="" height="221" src="http://www.designboom.com/cms/images/818.jpg" title="" width="400" /></p>
<p>SHORTLIST DESIGN COMPETITION</strong></p>
<p>deadline for submission of entries : july 05th, 2010</p>
<p><strong>published september 19th, 2010</strong><strong></strong></p>
<p>theme:</p>
<p><strong><span style="font-size:0;"></span></strong><strong><em>S</em>EOUL CYCLE DESIGN COMPETITION 2010</strong><em><a href="http://www.designboom.com/seoul_design_fair.html"></a><br /></em></p>
<p>the designboom jury was composed of:</p>
<p><strong>bjarke ingels, BIG architects</strong>, denmark</p>
<p><strong>ball-nogues, architects</strong>, USA</p>
<p><strong>birgit lohmann</strong>, editor-in-chief designboom</p>
<p>the seoul design foundation jury was composed of:</p>
<p><strong>jae ju, shim</strong>, samchuly bicycle company,</p>
<p><strong>myun woo, lee</strong>, seoul national university, department of industrial engineering</p>
<p><strong>song, wei zu</strong>, beijing industrial design center deputy director tsinghua university</p>
<p><strong>william dresselhaus</strong> international design school for advanced studies professor</p>
<p><span style="font-size:0;"><span style="font-size:0;"><span style="font-size:0;"><strong>and the winner is</strong></p>
<p><strong><img alt="" height="300" src="http://www.designboom.com/cms/images/-000m/b10t.jpg" title="" width="400" /></strong></span></p>
<p>bike 2.0<span style="font-size:0;"> design by : <strong>nils sveje (inoda sveje design studio) </strong>- technology:<strong> IPU produktudvikling </strong>from italy<br /></span></span></span></p>
<p><strong>designer&#8217;s own words</strong>:</p>
<p>bike 2.0 the next generation bicycle, will give you more fun with energy boosts when you are cruising around.</p>
<p>it makes you daily ride more comfortable with energy leveling and the stepless gearbox.</p>
<p>you can even add the seat-tube battery and get there faster. bike 2.0 has a generator and wires instead of a chain,</p>
<p>so you will never get oily pants or fingers from the chain again. the two wireless control-units will control any</p>
<p>aspect of your ride. you can easily control all this with the two wireless rings on the handlebar.</p>
<p><img alt="" height="300" src="http://www.designboom.com/cms/images/-000m/b11t.jpg" title="" width="400" /></p>
<p><span style="font-size:0;"><span style="font-size:0;">bike 2.0<span style="font-size:0;"> design by : <strong>nils sveje (inoda sveje design studio) </strong>- technology:<strong> IPU produktudvikling </strong>from italy</span></span></span></p>
<p><img alt="" height="300" src="http://www.designboom.com/cms/images/-000m/tredai.jpg" title="" width="400" /></p>
<p><span style="font-size:0;"><span style="font-size:0;">bike 2.0<span style="font-size:0;"> design by : <strong>nils sveje (inoda sveje design studio) </strong>- technology:<strong> IPU produktudvikling </strong>from italy</span></span></span></p>
<p><span style="font-size:0;"><span style="font-size:0;"><span style="font-size:0;">organized by <strong>designboom</strong>, in collaboration</p>
<p>with <strong>seoul design foundation</strong></p>
<p></span></span></span></p>
<p><strong>3078 designers from 88 different countries participated</strong>.</div>
<p><a href="http://www.designboom.com/weblog/cat/8/view/11569/seoul-cycle-design-competition-results.html">seoul cycle design competition results</a>: &#8221; </p>
<p><a href="http://www.designboom.com/contest/winner.php?contest_pk=33"><strong><span style="font-size:180%;">see all the 190 shortlisted entries</span></strong></a></p>
<p>&#8220;</p>
<br />  <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/productdigital.wordpress.com/707/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/productdigital.wordpress.com/707/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/productdigital.wordpress.com/707/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/productdigital.wordpress.com/707/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/productdigital.wordpress.com/707/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/productdigital.wordpress.com/707/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/productdigital.wordpress.com/707/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/productdigital.wordpress.com/707/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/productdigital.wordpress.com/707/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/productdigital.wordpress.com/707/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/productdigital.wordpress.com/707/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/productdigital.wordpress.com/707/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/productdigital.wordpress.com/707/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/productdigital.wordpress.com/707/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=productdigital.wordpress.com&amp;blog=6975279&amp;post=707&amp;subd=productdigital&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
			<wfw:commentRss>http://productdigital.wordpress.com/2010/09/20/seoul-cycle-design-competition-results/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
		<media:content url="http://0.gravatar.com/avatar/6d3f48e1767656167222f736a08cea9a?s=96&#38;d=identicon&#38;r=G" medium="image">
			<media:title type="html">Dave</media:title>
		</media:content>

		<media:content url="http://www.designboom.com/cms/images/818.jpg" medium="image" />

		<media:content url="http://www.designboom.com/cms/images/-000m/b10t.jpg" medium="image" />

		<media:content url="http://www.designboom.com/cms/images/-000m/b11t.jpg" medium="image" />

		<media:content url="http://www.designboom.com/cms/images/-000m/tredai.jpg" medium="image" />
	</item>
	</channel>
</rss>
